Put your streaming content front and center.

Pennant, a custom fit for your video content

A fully-hosted, custom-branded OTT streaming video platform, Pennant is designed to put artists, record labels and arts organizations in control of their own suite of performance applications.

Fans can watch and interact with your content from various devices, phones, tablets, and computers. It’s the first OTT solution that specifically caters to the unique needs of performing artists.

Make Every Performance Count

Share your content, engage with your fans.

Pennant gives you the power to expose your fans to incredible content—performances, live shows, behind the scenes footage—while allowing you to control the type of playback and access available.  Pennant offers three types of playback: on-demand, premieres, and live streaming.

Pennant features – Premiere streaming


Have a backlog of existing video content not actively working for you? Use Pennant to build a curated, categorized content library that gives fans plenty to watch and enjoy anytime they choose on a variety of devices.


About to set out on a grand North American tour? Fantastic. Filmed live and streamed live, let Pennant expand the seating capacity of your venues and bring those nosebleeds a little closer.

Pennant features – On Demand streaming
Pennant features – Live premiere streaming


When you crave that collective countdown, gather fans for a pre-recorded spectacle premiered worldwide at a specific time. Premiere gives you freedom to produce and present your highest-quality work, without missing the sense of anticipation before curtain rise.

You’re in control

With the ability to price and sell tickets, subscription plans, merchandise and more, Pennant makes it easy to discover and capitalize on new opportunities to build your fan following and your bottom line.

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Price Events

Confidently price concerts and events knowing fans won’t be charged an additional arm and leg in “convenience” charges.

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Create Subscriptions

Set a base price for access to your content without losing the opportunity to price special events.

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Integrate Shopify

No need to create a new store to serve fans your finest goods. Integrate an existing one with the simple copy & paste of a URL.

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Review Usage Data

Pennant delivers powerful data in a comprehensive analytics dashboard empowering you to make informed decisions.

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